Your site’s domain authority should be on par with the other major carrier’s.īut if you’re a regional wireless carrier, comparing yourself to the big four carriers will set you up for disappointment. Say you’re a major wireless service carrier. You should strive for domain authority scores that are at or above your competitors. A score between 50 and 60 is good, while a score between 60 and 70 is very good.

Anything below 30 is considered poor.īetween 30 and 40 is below average and between 40 and 50 is an average score. High-ranking domains like CNN, Microsoft etc. Domain Authority Score Meaningsĭomain authority scores can range between poor and excellent. How well your individual pages rank is called page authority. However, domain authority refers to your entire website rather than a single landing page. That means if you produce content on cellphone batteries and someone searches for “cellphone batteries” on Google, your page comes up near or at the top. In layman’s terms, that means your page stands a higher chance of being at the top of Google’s search results. Higher scores mean your content is more likely to sustain search engine page results or SERPS. What Is Domain Authority?ĭomain authority scores rank from 1 to 100. Let’s look at what domain authority means and ways you can increase yours.

Although Google’s algorithm uses 200 different factors to rank content, domain authority is in that list. Wondering how you can increase your site’s domain authority? Like others, you probably want your content to rank in Google’s top spot, or at least on the first page.

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